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06 · Performance

SEO & AI SearchFound on Google. Cited by AI.

Technical SEO, content and generative engine optimisation (GEO) so you rank on Google and get recommended by AI assistants — plus ASO for apps.

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Our take

Search is splitting in two. People still search on Google — and increasingly ask AI assistants the same questions. The brands that win show up in both: ranked on the results page and named in the answer.

We build for both at once. Strong technical foundations, content written for real buyer questions, and structure that makes your expertise easy for people and machines to trust.

The problem

Sound familiar?

Invisible where buyers research

Prospects ask Google and AI assistants for recommendations. You’re not in the answer.

Content that doesn’t compound

Posts written for keywords, not for buyers — traffic without pipeline.

Technical debt

Slow pages, crawl errors and messy structure quietly cap everything else.

What’s included

Everything it takes, in one team.

01

Technical SEO

Crawlability, indexation, site speed, structured data and internal linking fixed at the root.

02

Keyword & topic strategy

Topics mapped to buyer intent and your product, from problem-aware to ready-to-buy.

03

Content production

Expert articles, comparison pages and landing pages that earn rankings and conversions.

04

AI search (GEO)

Clear, citable content, entity signals and structured data that help AI assistants understand and recommend you.

05

App Store Optimisation

Metadata, keywords, screenshots and ratings strategy for the App Store and Google Play.

06

Authority building

Digital PR and partnerships that earn links and brand mentions worth having.

How it works

From first call to compounding.

  1. 1

    Audit

    Technical health, content gaps, competitors and your current visibility in AI answers.

  2. 2

    Strategy

    A topic map and roadmap prioritised by business value.

  3. 3

    Create & fix

    Technical fixes, new pages and content refreshes shipped every month.

  4. 4

    Measure

    Rankings, organic conversions and AI mentions tracked over time.

What we measure

  • Organic sessions
  • Non-brand rankings
  • Organic conversions
  • AI assistant mentions
  • App store keyword ranks
  • Store conversion rate

Channels & tools

  • Google Search Console
  • GA4
  • Ahrefs
  • Semrush
  • Screaming Frog
  • App Store Connect
  • Google Play Console

Works best for

Mobile apps →SaaS & B2B →Web & e-commerce →

FAQ

Questions, answered.

Something else on your mind? Ask us directly.

What is GEO?

Generative engine optimisation: making your brand easy for AI assistants like ChatGPT, Gemini and Perplexity to understand, trust and cite.

How long does SEO take?

Technical fixes can move things within weeks; content and authority compound over months. We report leading indicators from the start.

Do you do ASO for apps?

Yes — App Store and Google Play optimisation is part of this service and pairs naturally with Apple Ads.

Pairs well with

Better together.

Web & Landing Pages

High-converting websites and landing pages — designed, built, tracked and fast — for app installs, SaaS sign-ups and online sales.

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Growth Strategy & GTM

Positioning, go-to-market and a growth model you can actually run — channels, budgets and targets built on your unit economics.

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Analytics & Measurement

Tracking, attribution and dashboards done right — GA4, server-side tagging, Conversions API and mobile measurement — so every decision runs on real data.

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Let’s make it move.

Tell us where you are and where you want to go. We’ll show you how seo & ai search gets you there.

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